Does publishing original statistics help AI recommend you?

Publishing original statistics, benchmarks or survey data is one of the most powerful AI-visibility moves available. Assistants constantly answer 'how many…', 'what percent…', 'what's the average…' questions, and they reach for concrete, citable numbers from a named source. If those numbers are yours — a survey you ran, a benchmark you compiled, a dataset you own — the model quotes the figure and attributes it to your brand, putting you directly in the answer. Original data also earns links and press at a rate ordinary content can't, compounding your authority. Publish it as a clean, indexable page with the methodology and the key stats in quotable text, and you become the source AI cites for your category's numbers.

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FAQ

Why is original data so valuable for AI?Because AI needs concrete, attributable numbers to answer statistical questions, and it credits the source it quotes. Own the data and you own the citation — plus original research earns links and press far faster than typical content, compounding your authority.

What makes a statistics page count?Genuinely original numbers — a survey, benchmark or dataset you produced — presented as clean, quotable stats with a clear methodology, on an indexable page (not a locked PDF). Cite your sample and method so the figures read as credible and reusable.

How do I see if AI quotes my data?Run a free Cited scan — set a baseline, publish your data, then re-scan to see whether AI starts naming and citing you for your category's numbers.

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